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#TBT: The Hour Show
It was five years ago on this day, May 5th , our class culminated our four years of work with Temple Update into an hour show.
The Power of One
It's one of the most recognizable events the city of Philadelphia has to offer. But who would have known that the Broad Street Run, a race synonymous with the running community of Philadelphia, was nurtured and grown under the leadership of one man? In 2016, we look back at the life of the first long-term Broad Street Run Race Director, Joe Cook.
Why Do People Share Videos?
Videos are great, etc. But how do I get people to share my videos? Good question. Everyone wants that celebrity feeling where their phone is filling up with notifications because other people on the Internet have judged something they did as really great. A lot of those situations have a few things in common.
Long Story Short
There are a thousand ways to tell a story, and if you're passionate about it, no two stories should be the same. But just because there's no formula doesn't mean there aren't strategies for creating an effective message.
SportsTown: A Log of Our Travels
With the release of our SportsTown trailer and ongoing campaign to continue producing the show, we thought we’d travel back in time a little bit to 2013 when we began forming the idea and then actually executing production of the show.
Covering The Cover Letter
I’ve seen some great cover letters and I’ve seen some abhorrent cover letters. And that’s not a word I use often. These tips are just some things you should keep in mind while you’re writing.
The News World vs. Production World
One of the biggest transitions I had to make from coming from the news world to the video production was trying to sedate that breaking news mentality, but also keeping it somewhat alive for when we needed to get things done quickly.
A Survivor's Story
In our travels, we come across some of the most amazing personal stories of triumph and survival. Here is our latest - a tribute to Evan Boxley, the 2016 American Heart Association Heart Ball Survivor.
Video Marketing on a Shoestring Budget
Every marketer wants an original, creative, effective marketing campaign without spending every dollar of his or her budget. Impossible? Not with a little preparation. These tips will show you how to maximize output while minimizing expenses.