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A Guide to Explainer Videos
If you offer a product or service that might be difficult to understand, having an explainer video on your website is the way to go. Including an explainer video on the landing page results in an 86% better conversion rate than pages without a video, and 95% of people watch an explainer video to understand a product or service better.

Maximize Your Next Video Shoot with these 4 Tips
Want to make the most out of your upcoming video shoot with the 20/20 Visual Media team? With more open communication and preparation using these 4 tips, the production team can help elevate your experience and maximize your next scheduled video shoot

Breaking Down the Different Types of Videos for Businesses
When you’re looking for corporate video marketing, knowing what specific type of video you need can be confusing. There’s a wide variety of commercial styles, such as B2B videos, promotional videos, brand videos, explainer videos, and more to choose from.

YEAR IN NUMBERS
What an incredible year 2022 was for our 20/20 Visual Media team and clients! We love looking back at some of the moments that made our year a success, from team wins to client success stories, and cannot wait to see what 2023 has in store!

Our Top 5 Videos of 2022
Looking back, our team chose their top 5 favorite videos from the year that was. We completed more than 100 productions this year, so it was no easy feat choosing our top videos from 2022!

Celebrating Team Wins in 2022
We’re excited to take a moment to reflect on and recognize the hard work of our team members over the past year. This year we were fortunate to be recognized with five Mid-Atlantic Emmy Award nominations. Our post-production supervisor, Christina Betz, and our videographer/editor, Dan Ray, were individually nominated for their outstanding craft achievements.

Tips to Telling a Great Story Through Video Marketing
People are the center of every story, so it’s important to make them shine. Get that audience engaged. Have them lean in for more. We know a thing or two about video storytelling and corporate video marketing, because that’s our passion. We pride ourselves on making stories stand out because that’s the end goal: sending good stories out into the world to grab hold of their audience.


Lights, Camera, and Take Action for our Nonprofit Video Productions this #GivingTuesday
It’s important to spotlight several of our non-profit clients this Giving Tuesday, highlighting their amazing stories and spreading awareness about all the good they are doing in the Philadelphia community. Meet some of these incredible organizations.

What to Look For When Hiring a Video Production Company
From ads and product promos to explainer videos and testimonials, videos are the preferred medium by customers to learn more about a company and associated products and services. Videos can be an incredible marketing tool, but it’s important to work with experts to create a polished product.